The Career Services Data Paradox

If there is one thing we have come to realize in this millennia, it is that data is critically important. Data, both in raw form and the analysis derived from it, drives everything that we do. Data helps us to aggregate information in a meaningful way to serve those we seek to serve more effectively. As Carly Fiorina, former executive, president, and chair of Hewlett-Packard Co. stated, “The goal is to turn data into information, and information into insight.”

Analyzing On-Campus Recruiting Trends — Insights in MBA Recruiting Trends from GradLeaders’ Data Expert, Dave Hoy

This is a topic that GradLeaders has discussed with several long-time partner schools — the apparent trend away from traditional on-campus recruiting efforts. While it is undeniable that a few of the major MBA employers have gone away from OCR, let’s take a look at what the data can tell us.

To produce the charts below, we used a control group of 12 schools that have been on the GradLeaders platform for at least 5 years. The control group is a blend of schools geographically scattered across the map with some diversity in the business school rankings.